It seems we have gotten so busy that we have lost sight of the power of response.  I’m sure you have experienced leaving phone messages that are never returned.  Or, you send emails that never get a response.  Have you ever taken a moment to...

So many good ideas end up dying on the vine because of neglect and complacency. The way to nurture them to fruition is pretty simple–come up with a way to express your concept as a SMART Goal....

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text] [/vc_column_text][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Dear Christian Radio, You don’t want to buy any spots today, do you? Let’s be honest: Christian radio underwriting is totally different from selling commercial radio. You are asking people who own or...

Dear Christian Radio,Our listeners come to us for the music they love and on-air personalities they laugh with, but production is what keeps them listening.  Now that may be a bold statement, but there is some truth here.  Every piece of audio that isn’t a...

Just as you educate your potential supporters about Christian radio, educate your fellow staff members too.John Maxwell’s ‘The 360* Leader’ teaches you to overcome challenges and lead in your area of influence. The leaders in your organization may not have the time to delve as...

The first step you have to take in building a successful partnership between community-minded business leaders and your radio ministry is a simple handshake. It is very difficult to ask successfully for a donation to your ministry if you haven't started building that relationship. Cold...